Cube Yogi

SOFTWARE IS ABOUT 'ME' SOLUTION IS ABOUT 'YOU' Yes As a software company, when a customer comes to me, and I give him a 'software' and say "Use this!", I'm really 'thrusting' one specific software on him, not exactly sure whether it's going to fix his business problems. Might even turn out to be nailing a square peg in a round hole in certain cases, who knows! So here it's only about 'me'. 'I' have this software, and just b'cos this is what I have to offer, you need to use it. But is that what he came to us for?? Like Steve Jobs said "Customers don't know what they want", what he really was pointing to was a 'solution-centric' approach. We need a solution centric approach. Yes! That's what the customer needs Eventually a 'solution', not just 'software', that will fix all his business problems and add value to his daily organisational needs! It's the v...